Halloween sales are a popular sales event held in the United States every year at the end of October leading up to Halloween (October 31st). Costume goods, sweets, and interior goods are particularly popular, and many consumers enjoy shopping for seasonal products. This is also the time when demand for food and beverage exports from Japan increases, with sweets, snacks, and specially packaged products for Halloween parties. October is a popular time for promotional effects, as multiple sales events overlap, including the Amazon Prime Big Deal and Walmart's Holiday Deals.
